Apartment Review for The Fillmore Center

IF I CAN MAKE ANOTHER DOLLAR ON RENTS, I WILL - Paul Hyams, General Manager of the Fillmore Center
From MultiFamily Executive Online (see full article at http://www.multifamilyexecutive.com/industry-news.asp'sectionID=542&articleID=533840

"...we'll use all the tools at our disposal, Hyams says. ... this is a business, AND IF I CAN MAKE ANOTHER DOLLAR ON RENTS, I WILL. There's other things you can do besides push the rents to add to the bottom line, Hyams says. In particular, Laramar is having some success with unbundling services and amenities from the base rent and up-selling those perks (along with their associated fees) into the rental agreement. Increased deposits, pet rents, and parking space fees have all been identified as possible areas at the Fillmore Center where additional operating income can be gleaned without jacking up advertised rents.
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And as for the neighborhood:

Bullet from Fillmore Center street shootout hits woman's TV set
Henry K. Lee, Chronicle Staff Writer
Wednesday, May 28, 2008

(05-28) 10:23 PDT SAN FRANCISCO -- A woman escaped injury at the Fillmore Center in San Francisco early today when a bullet from a shootout outside her Western Addition home struck her television set, police said.

The shootout involving two men happened about 2:20 a.m. on the 1600 block of Eddy Street, in front of the Fillmore Center, police Sgt. Neville Gittens said.

The shooters missed each other, but one of the bullets went into a Fillmore Center home and hit a woman's TV, Gittens said. The woman was not injured.

Police arrested one of the suspected gunmen, Gittens said. His name was not immediately released.